The town that said no to cars
Twenty-five years ago, the old centre of Valmora, a small city in southern Europe, was full of traffic. Its narrow streets were blocked by cars for most of the day, and the noise and fumes, the dirty gases from car engines, made the town centre an unpleasant place to be.
Then the new mayor made a brave decision. She banned private cars from the historic centre and turned the main streets into pedestrian zones, areas where only people on foot and bicycles are allowed. Many shop owners were reluctant at first. They did not want the change because they believed their customers would stop coming.
In fact, the opposite happened. Instead of becoming deserted, the centre filled with people. Families went for walks, children played in the squares and new cafés opened. Small businesses began to thrive, and some shops reported that their sales had almost doubled within five years.
Not everyone was happy, of course. Some older residents complained that it was now inconvenient to get to the doctor or to carry heavy shopping home. To solve this, the city introduced a cheap taxi service for older people and free delivery from local shops.
Today, other cities send planners to Valmora to learn from its experience. Their conclusion is usually the same: when you give the streets back to people, people come back to the streets.